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Social Media Management — So CreaThink

Services / Social Media Management

Social Media Management

Social media that turns followers into customers.

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There is a real difference between being on social media and being a brand on social media. Consistent but unplanned posting turns into a routine that drains most businesses without producing results.

We manage social media as your brand's storefront and the first step of your sales process. Strategy, content production, community management and reporting run under one roof, and every piece of content serves your brand voice and your commercial goal.

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Social media does not do the same job in every sector. For some brands it is a direct sales channel; for others it is the trust reference customers check before visiting. Knowing which you are changes the content plan from the start — in one you show the product, in the other how you work.

Consistent posting beats frequent posting. Accounts busy for a week and silent for three build no momentum in the algorithm. So we set a realistic pace, build a sustainable calendar and stick to it.

Sub-services

Our difference

What we do differently on social

Strategy before content

We don't produce content before defining who you're talking to and what you're saying. Brand voice, content pillars and monthly themes are set down in a written strategy.

We don't produce content before defining who you're talking to and what you're saying. Brand voice, content pillars and monthly themes are set down in a written strategy.

In-house production

Visuals and video are produced by our own team — no time lost in supplier chains, no inconsistent quality.

Visuals and video are produced by our own team — no time lost in supplier chains, no inconsistent quality.

Community management

Comments and messages are answered promptly, in your brand's voice. A significant share of social selling starts in those conversations.

Comments and messages are answered promptly, in your brand's voice. A significant share of social selling starts in those conversations.

Integrated with paid

Organic content and Meta ads never run disconnected. Top-performing content gets scaled with ad budget.

Organic content and Meta ads never run disconnected. Top-performing content gets scaled with ad budget.

Process

How we work

  1. Brand & competitor analysis

    We review your current accounts, market and competitors, and identify the opportunities.

  2. Strategy & content calendar

    Platform selection, content pillars and the monthly publishing calendar are presented for your approval.

  3. Production & publishing

    Content is produced, approved and published with the right timing.

  4. Analysis & reporting

    Reach, engagement and conversion data arrive in a monthly report, and the strategy is updated on that data.

Scope

What social media management includes

Content strategy and calendarWhat is published on which day and what purpose each piece serves is planned monthly and submitted for your approval.

What is published on which day and what purpose each piece serves is planned monthly and submitted for your approval.

Visual and video productionPost designs, story templates and short video edits, in a visual language true to your brand and distinguishable in the feed.

Post designs, story templates and short video edits, in a visual language true to your brand and distinguishable in the feed.

CopywritingPost copy, headlines and tags. Tags are chosen only from what the content is actually about; no generic or unrelated hashtags.

Post copy, headlines and tags. Tags are chosen only from what the content is actually about; no generic or unrelated hashtags.

Publishing and schedulingContent is scheduled and published when your audience is active.

Content is scheduled and published when your audience is active.

Community managementMonitoring comments and messages, answering questions promptly and in the brand's voice.

Monitoring comments and messages, answering questions promptly and in the brand's voice.

Monthly reportingReach, engagement, follower movement and traffic from profile to site, with an explanation of why particular content worked.

Reach, engagement, follower movement and traffic from profile to site, with an explanation of why particular content worked.

Who it's for

Who is social media management right for?

Social media does not do the same job in every sector; in some it is a sales channel, in others a trust channel.

Visually driven brands

In fashion, furniture, cosmetics, food and design, social media is a direct sales channel.

Local businesses

For clinics, salons and restaurants, social media is the trust reference people check before visiting.

Expertise-led professions

For consultants, doctors, lawyers and trainers, consistent content makes expertise visible and feeds demand directly.

Brands running ads

Users arriving from ads check your profile. An empty or messy account lowers the conversion of otherwise good advertising.

Watch out

Common mistakes on social media

Treating follower count as success

Purchased or irrelevant followers lower engagement rate, which makes the algorithm show you less. The measure is conversion, not followers.

Irregular posting

Accounts that are busy for a week then silent for three build no momentum. Less but consistent beats more but scattered.

Posting identical content everywhere

Instagram's language is not LinkedIn's. Pushing the same visual everywhere lands fully nowhere.

Leaving comments and messages unanswered

An unanswered message is a lost customer. Platforms also favour accounts that respond quickly.

Only posting products

An account that only sells is not followed. A balance of informative, behind-the-scenes and selling content is needed.

Packages

Social Media Packages

Our packages deliberately exclude on-site photo or video shoots. Content is produced by professionally designing and editing the visuals and footage your brand provides — so your budget goes into consistent, high-quality production rather than production overheads. Pricing is finalised with a tailored quote.

Start

For a consistent, professional social presence

  • 3 custom-designed posts per week
  • 2 Reels edits per month
  • 2 platforms managed
  • Monthly content calendar with approval flow
  • Comment management (business hours)
  • Monthly performance report

Growth

For growing engagement and follower quality

  • 5 custom-designed posts per week
  • 4 Reels edits per month
  • Weekly story sets
  • 3 platforms managed
  • Comment and DM management
  • Monthly strategy update + detailed report

Peak

For turning social media into a sales channel

  • 1 custom-designed post per day
  • 8 Reels edits per month
  • Story and cover designs
  • Up to 4 platforms managed
  • Full community management
  • Coordinated with Meta ads
  • Monthly strategy meeting + detailed report

← swipe packages →

FAQ

Frequently Asked Questions

Which platforms do you work on?

Instagram, Facebook, LinkedIn, TikTok and YouTube — wherever your audience actually is. We recommend being strong on the right platform over being present on every platform.

Who produces the content?

Design, copy and video editing are handled by our own team, and every piece goes through your approval before publishing. For shoot-based projects we plan the process together.

How is social media management priced?

By the number of platforms, monthly content volume and the scope of community management. Once your needs are clear, you receive an itemised, transparent quote.

Is the ad budget included?

Ad budget always belongs to you and is paid directly to the platform; we handle the management side. You always see exactly where your money goes.

Does your team come for photo shoots?

No; our service covers content production, design and account management. If product or location photography is required we plan it separately, or we work with visuals you supply. We state this up front so expectations are clear.

Can I review content before it goes live?

Yes. The monthly calendar and visuals are submitted for your approval before publishing, and we apply your revisions.

Will my follower count grow?

Well-built consistent posting does gain followers, but that is not our primary goal. Our aim is to turn profile visitors into customers; growth is a by-product of that.

Let's look at your accounts together and define the right platform and content mix for your brand.

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